Michael J. Fox Made Me Overfill My Fuel Tank
It was distraction marketing at its finest and I fell for it.
Michael J. Fox made me overfill the fuel tank in my car.
He distracted me. I had the pump in my hand, the meter was running and he distracted me. And he totally did it on purpose.
Well, he didn’t, exactly.
Context: I was on my way to one of the weekly five-a-side football matches I play in (that’s right, I’m hardcore) when I noticed my car was low on petrol, so I swung into a local self-service station to fuel up.
It’s a tiny station with only four pumps, but the fuel’s cheap and you can be in and out in just a few minutes without having to interact with other humans (bonus point).
I pulled up to a pump, went through the usual payment motions, popped my fuel cap and jammed in the nozzle. I squeezed the trigger (vaguely aware I’m making this sound more exciting and/or erotic than needs be) and the pump’s internal mechanisms started whirring.
Moments later, Michael J. Fox appeared.
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